Microbrew Munchy Beer Gift Basket
by Ashley Cotter-Cairns
(UNOB HQ)
Microbrew Munchy Beer Gift Basket
(SHOP)
There's only two reasons a beer gift basket would ever be called "Microbrew Munchy":
1) A woman called it that;
2) A committee sat around a long table, munching snacks and drinking microbrews, until, after many hours' enjoyment, one person coughed in an embarrassed way and reminded everybody why they were there.
"We're supposed to be coming up with a name for this, not just eating and drinking it."
Silence fell. Pencils tapped against teeth. Finally the boss pointed at a secretary.
"What would YOU call it?"
See 1).
A man would NEVER buy a gift basket called Microbrew Munchy. A man WOULD receive a Microbrew Munchy beer gift basket and manage to smile. He might even raise a slight, sarcastic bark of a laugh at the name. And then he'd demolish the contents.
But at the back of his mind, he'd always be wondering whether he was considered just a little "fruity" by the gift giver. A suspicion. Just a flicker.
Of course, given that women account for about 92 per cent of gift basket purchases, all this conjecture is meaningless. Forget the fruity flicker: he WILL love this Beer Gift Basket, ladies.
You might want to think about renaming it before you hand it over, though. Just in case.




